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Cookies Policy

Last updated: 30 July 2026

This page explains what cookies and similar technologies are, how they are used on the Asistență Firme website and how you can control your privacy choices at any time.

1. What cookies are

A cookie is a small file that a website may store on your device when you visit it. It can help the website remember information about a session, preferences or how the website is used.

Similar technologies include browser local storage, pixels and other identifiers. In this policy, the term “cookies” also covers these technologies where relevant.

2. Technologies currently used

The website uses the following categories of technologies:

  • strictly necessary technologies for security, operation and remembering your cookies choice;
  • the Google Ads tag identified by AW-17782388063, configured with Google Consent Mode v2;
  • optional Google cookies and identifiers for advertising measurement, only if you choose “Accept”.

The website does not currently use Google Analytics or Meta Pixel.

3. Strictly necessary technologies

The hosting provider or technical infrastructure may use identifiers that are strictly necessary for security, traffic distribution, abuse prevention or the proper operation of the service.

Your banner choice is stored in your browser's local storage under af_cookie_consent_v2 for no longer than 180 days. This record is needed to respect your choice and is not used for advertising.

4. Google Ads and Consent Mode v2

On your first visit, all consent signals for advertising storage, analytics storage, sending user data for advertising purposes and ad personalisation are set to “denied” by default.

Until you accept, or if you choose “Reject”, the Google tag is not permitted to read or write optional advertising or analytics cookies. In limited consent mode, Google may receive cookieless technical signals about consent status and tag operation, with advertising data redaction enabled.

If you choose “Accept”, Google may use cookies or identifiers to measure campaign performance, attribute conversions, prevent fraud and provide advertising features. Cookies whose names begin with _gcl_ may be retained for up to 90 days. Google may use other technologies depending on its services and settings.

More information is available on Google's cookies page and in the Google Privacy Policy.

The choice is yours: you can continue to use the website and contact form if you reject optional technologies.

5. Accepting, rejecting or withdrawing consent

The banner provides two clear choices: “Accept” and “Reject”. Your choice is immediately transmitted through Consent Mode v2 for all four Google consent types used by the website.

You can change your choice at any time through “Cookie settings” in the footer of any page. Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.

6. Contact form

The website's contact form is transmitted through Web3Forms. Information entered into the form is sent only after you press the submit button.

The provider may process technical data needed to transmit the form, ensure security and prevent automated or abusive messages. Details about information entered into the form are available in our privacy policy.

7. Links to external services

The website contains links to external services and pages, such as WhatsApp, the lawyer's profile with the Bucharest Bar, ANPC and SAL. When you access such a link, the external page may set its own cookies and process data under its own policies.

8. Browser controls

Most browsers allow you to view, delete or block cookies and local storage data. These options are usually found under privacy, security or site settings.

Deleting this website's data also removes your saved choice, and the banner will be displayed again on your next visit.

9. Technology duration

  • af_cookie_consent_v2: up to 180 days in browser local storage;
  • _gcl_ cookies: up to 90 days, only after optional technologies are accepted;
  • other Google technologies: according to the durations and settings described by Google.

10. Changes to this policy

We may update this policy when the website's functionality, technical providers or applicable rules change. If a change materially affects the choice you made, we will request your consent again.

11. Contact

For questions about this policy, you can contact us at:

  • Email: contact@asistentafirme.ro
  • Phone: +40 745 160 004
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